Virtual Influencers: PR gag or next level Influencer Marketing? In a nutshell, virtual or CGI influencers refer to influencers who…
How to use AI in Public Relations Artificial Intelligence (AI) is making a huge splash in the PR industry, but…
Spotify’s Trend Research with Social Listening Music streaming is dominating the modern music business. Providers such as Spotify have to…
Why Real-Time Marketing is all About Perfect Timing When we are talking about the most difficult disciplines to master…
Social Media Listening: A Savvy Marketer’s Guide to Dealing with Trolls on Social Media Let’s be honest here: social…
Dos and Don’ts for the Perfect Media Pitch Media pitches are an integral instrument of PR and Marketing agencies…
Maximize ROI with Data Driven Influencer Analytics It is no surprise why influencer marketing is gaining in popularity. According…
How to Measure the ROI of PR Campaigns One of the biggest challenges in public relations is measuring ROI.…
Competitive Analysis: The 10 Best Tools The first milestone for a marketing manager in front of a…
How to Generate Leads with the help of Social Listening The possibilities hidden behind social media monitoring are pretty much…
Social media monitoring as Customer Support Tool Big data. 11+ social networks. Push notifications and Internet…
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