Competitor Analysis: Top 10 Tools The first milestone for a marketing manager kicking off a new project should be to…
How to measure the ROI of PR campaigns One of the biggest challenges in public relations is measuring ROI.…
How to Generate Leads with the help of Social Listening The possibilities hidden behind social media monitoring are pretty much…
Reduce risks and optimize supply chains How can global manufacturers identify potential risks in their supply chain in real-time to…
Increasing search result relevance: The field specific search Do you want to save time in your daily work with…
How media intelligence can support brand reputation management During the past decade, dramatic social, economical and political changes have occurred.…
5 ways social listening and intelligence can lift your brand performance What is Social Listening? Social listening…
How social media intelligence can improve your decision-making In the era of social listening, more and more companies…
Using Big Data to manage crisis and reputation In today’s digital world, controlling all communication around your brand is…
How to spot the best influencer for your brand First, what exactly is an influencer? In times where Instagram has…
What makes a press release successful? Getting Started The press release is one of the primary communication tools for…
Social Media Monitoring in the content creation cycle Content marketing is on everybody’s lips. Most of the time content marketing…
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